What do marketers, hair stylists, and stock brokers have in common? They need to keep up with trends.The marketing landscape, much like the economy and people’s tastes, is constantly changing.If you want to be a better marketer, you need to evolve with it.
I find the best ways to do that are by:
1. Reading on a regular basic
2. Trying new things
Let’s face it, strategies that worked a few years ago may not necessarily work today.Therefore, you need to stay informed and test different approaches.In my advertising agency, we place a strong emphasis on testing and experimenting.But I also ensure that my team is always learning.That’s how we continue to deliver exceptional results for our clients.
