At Picpostmedia, a common inquiry we receive is about focusing marketing efforts strategically.
Businesses often seek quick fixes, aiming for that one solution to boost their sales.
Here lies the challenge:
Increased sales require more leads.
And obtaining more leads involves more than a single approach.
Today’s consumers have high expectations.
71% expect brands to deliver personalized messages.
To achieve this, data is key.
To truly understand your customers, you must be present where they are… Google. TikTok. Instagram. Amazon. Email. Messengers.
While concentrating efforts on a single channel might seem efficient, the results tell a different tale.
A study by Omnisend discovered that e-commerce businesses using three or more channels experienced a 494% higher order rate than those relying on just one channel.
It’s time to shift from chasing customers to attracting them by captivating them with hyper-targeted offers. The Picpostmedia team can assist you in crafting a multi-channel strategy, providing the data needed for personalized experiences and transforming cold prospects into hot leads.
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